Best Practices to Develop Ecommerce Apps for Adults
2020 has already gone and it has been the most fateful year in history. In this year the world has seen the devastating side of the coronavirus pandemic. The daily lifestyle has greatly improved the way we live, work and shop. When fighting the COVID-19 pandemic, people tend to use smartphones to check utilities or merchandise and place orders online. In order to keep up with customers' changing shopping habits, retailers and e-commerce owners have developed customized mobile applications.
Most traditional store and supermarket owners have been impacted by the coronavirus outbreak. Customers prefer to shop online if social distancing and lockdown guidelines are followed. Many retailers and other merchants are turning to e-commerce to solve this mess. Ecommerce app development is one of the most useful ideas today, where most online shopping is done through smartphones.
According to a BrizFeel survey, at least 49% of online shoppers use their mobile phones to order. Make the most of this process by providing a simple, personalized mobile app for e-commerce. Let's take a look at what a mobile ecommerce app is. Let's take a look at some of the advanced application development trends in the e-commerce market as all e-commerce applications play an important role in the industry and globally from 2021 onwards.
With partial and full closures, the coronavirus has shown a great way to shop and order goods without leaving home. Amazon founder and owner Jeff Bezos had a net worth of around $24 billion at the time of the outbreak. This means that the impact of COVID-19 is long-term and will continue to grow as the pandemic progresses. Industry even after the pandemic is over. Customer buying behavior is changing. Now people can buy products from anywhere in the world, improve the convenience and security of contactless payments, and see more ratings and reviews. But what about the future of e-commerce? Post-Coronavirus Industry? How to stand out from the competition, increase user satisfaction and increase conversion rates? For your inspiration, we've listed the top trends for developing an ecommerce app for adults.
Chatbots
Meeting customer expectations and market demand is one of the priorities of e-merchants. AI chatbots can achieve this. Chatbots are widely used in mobile e-commerce applications and this trend will continue beyond 2021. Meeting customer expectations and market needs is a top priority for e-merchants. Artificial intelligence chatbots make this possible. Chatbots are widely used in mobile e-commerce applications and this trend will continue through 2021.
Today, e-commerce businesses can use it to increase sales and recommend products. Chatbots can solve and fix issues quickly, providing a pleasant experience for customers. Small and medium-sized e-commerce businesses can use chatbots to create interactive, real-time experiences. Chatbots add value to ecommerce brands, and chatbots will continue to be a trend in 2021.
Artificial Intelligence
Online shopping involves many aspects ranging from addressing the ever-changing expectations to providing personalized experience to the customers. When your eCommerce app provides an excellent experience with a personalized touch, your customers will certainly like your app. Artificial intelligence, together with machine learning and big data, can predict performance issues and forecasting sales figures.
Another use of artificial intelligence is smart product recommendation. As artificial intelligence technology begins to integrate into various industries, it will continue to be one of the most important e-commerce application development trends in 2021. Artificial intelligence also helps e-commerce business owners analyse market trends and user behavior to produce the most effective marketing. The most successful strategy for activities or sales promotion.
Blockchain
This is one of the most important trends that the e-commerce industry needs to focus on. Blockchain technology has proven its capabilities in the field of BFSI. Now, technology can be combined with artificial intelligence and big data in the development of e-commerce applications to create a robust and secure application. Blockchain and mobile technology can be combined with data analysis and accounting to predict sales and predict issues in effective overall business performance.
Also, eCommerce apps with built-in blockchain technology can ensure swift, seamless, and secure in-app payments. Consumers can find such a convenient and secure payment system highly useful and they can remain connected with such brands for a long time.
Digital Payments
In this digital era, customers prefer swift and secure payment through digital channels like eWallets, netbanking, contactless cards, and the like. The digital payment solution is here to stay. In the coming years, most eCommerce apps will come with digital payment solutions to facilitate users to make payments in a secure and speedy way. Innovative eCommerce apps can integrate voice-based payment as well. In the year 2021, the ML-based features and mobile POS (Point of Sale) or mPOS integration will make the eCommerce app more user-friendly and powerful.
E-commerce application development trends also include voice commerce and social commerce functions. Voice transaction is considered to be an effective strategy for obtaining higher return on investment in a short period of time in e-commerce applications.
IoT
These days, IoT (Internet of Things) has gained fame across the industry sectors. IoT is present everywhere ranging from wearables to smart homes to smart offices. The mobile app development domain has a great impact on IoT. Talking about the eCommerce apps, IoT can be used for fetching the user’s data and establishing relationships with customers. As a result, IoT enables the eCommerce companies to provide new ways to engage their customers in a convenient way.
AR and VR
Augmented and virtual reality technologies are evolving to replace other parts of the industry. In e-commerce, these two technologies act as a bridge that removes barriers to products on display. In most cases, shoppers cannot see or “smell” products when shopping online. Augmented reality and virtual reality technologies can effectively solve these problems.
AR technology enables online shoppers to visualize products in the real world. It facilitates users to find whether a product meets their expectations. Similarly, virtual reality connects the real world to the virtual world. VR technology offers excellent in-store experience and provides greater details to help customers make the right purchasing decisions. We can expect that the trend of both AR and VR technologies is here to stay in the year 2021.
Cloud Computing
Cloud technology is one of the hottest trends in mobile commerce application development in 2020 and will continue to hold its position in 2021. Statistics show that 83% of company workflows are in the cloud during this period. The server is not large enough to store the large amount of data captured by the ecommerce application. Data can be lost and in the event of an outage, a retailer or e-commerce company can lose huge profits. Cloud-based technology makes entrepreneurs more comfortable and allows them to work more smoothly.
Enhanced Security
Hackers view users' personal and financial data as easy and untraceable targets such as Android and iOS e-commerce applications. Additionally, cell phone fraud has become a more serious threat over time. According to a credit union study, 65% of fraudulent transactions occur through mobile devices.
Cyberattacks and cell phone fraud are on the rise every year, and 2021 is no exception. Mobile app developers can incorporate powerful features such as two-way authentication and fingerprint scanning into their iOS or Android e-commerce apps for added security. However, no operating system is 100% resistant to cyberattacks.
Omnichannel Experiences
Several eCommerce companies are consulting with an experienced mobile app development company to develop apps for the most popular Android and iOS platforms. You can either create an eCommerce app for iOS and Android or develop a cross-platform app that, if you own an eCommerce company, can provide a seamless experience across both Android and iOS platforms.
An e-commerce business must provide a complete experience to its customers. According to Harvard Business Review, 73% of customers prefer to shop across multiple channels, and any app can consistently deliver that experience across all channels.
Conclusion
Cloud technology is one of the hottest trends in mobile commerce application development in 2020 and will continue to hold its position in 2021. Statistics show that 83% of company workflows are in the cloud during this period. The server is not large enough to store the large amount of data captured by the ecommerce application. Data can be lost and in the event of an outage, a retailer or e-commerce company can lose huge profits. Cloud-based technology makes entrepreneurs more comfortable and allows them to work more smoothly.
